What are some of the advantages a small business might have in developing a “global reach?” What might be some of the dangers in doing so?
Articles, Websites, and Videos:
The following web resources from the US Small Business Administration show how a number of small businesses used government programs and international agreements (in this case the Transatlantic Trade and Investment Partnership (TTIP)) to grow and develop opportunities.
This presentation from the Organization for Economic Cooperation and Development (OECD) shows the global reach and scope of small and medium-sized enterprises.
The following paper presents an interesting discussion of internet marketing campaigns for small businesses. The important work is contained in pages 60-103.
The US Chamber of Commerce (a private business organization) presents the following slideshow titled EXAMINING THE IMPACT OF TECHNOLOGY ON SMALL BUSINESS: How Small Businesses Use Social Media and Digital Platforms to Grow, Sell, and Hire. It illustrates practical applications of some of the concepts presented in the other readings.
The Federal Communications Commission presents information on how a small business can protect itself from some of the hazards of e-commerce.