Amazon Advantages Support & Competitors
1. Explain (a) what a kirana is in India, (b) why Amazon needed to embrace/support the kiranas in India, (c) what are Amazon’s main competitors in India, (d) what are the competitors’ advantages (if any) against Amazon, and (e) what are Amazon’s strengths (if any in your opinion) against the main competitors in India? (up to 50 points)
2. If you had the magic power of re-writing all the elements of a PESTLE/PESTEL analysis to make it all ideal to a company, how would that analysis look like for (a) a company in the canabis industry as presented in PDF (pag 26) (pick any type of company in that industry, identify it’s type, and write your fictitious analysis from that perspective); and, (b) to the same as asked in ‘a’, but this time for Amazon’s e-commerce operations in India.
– Extra/OPTIONAL/Bonus: Think of an important, intelligent, and/or strategic question based on this module’s steps, and answer it. (up to 10 points)